Blogworks - Latest Comments

Re: Rajesh Lalwani interviewed by students from Jamia Milia Islamia

Rohit Gera — Thu, 27 Feb 2014 21:36:44 -0000

Insightful

Re: Story in Social Samosa: Most Mentioned Political Leaders on Social Media in India [Report]

young political leaders — Sat, 22 Feb 2014 05:24:05 -0000

The article is very interesting and
this is the real party begins

Re: Ten trends that will drive Social Media in 2010

naveen — Wed, 25 Dec 2013 12:42:40 -0000

Hey, thanks for the article.
Fantastic.

Re: Tata Motors, Ford and Audi are the Top 3 most mentioned auto brands online in June 2013

indiantopblogs — Mon, 05 Aug 2013 04:55:07 -0000

Read the report. Interesting. But buzz vs sales inference might not be correct; it needs much more detailed correlation over a long term.

Re: Download the Blogworks India’s Most Mentioned Political Leaders February 2014 Report

Shelly Bajaj — Wed, 10 Jul 2013 09:05:06 -0000

MODI will always be @ top ., he is no. 1

Re: Download the Blogworks India’s Most Mentioned Political Leaders February 2014 Report

Saurabh Hooda — Wed, 19 Jun 2013 00:09:17 -0000

Wow!! This is a great idea and wonderful representation of data. Thanks.

Re: Infographic: Allen Solly’s End of Season Sale application – earning through Facebook

Gaurav Sablania — Thu, 02 May 2013 08:39:22 -0000

Great insights and execution of the campaign. It will be interesting to see magnitude of advocacy. Did fans who availed this offer also shared/ recommended this to their friends/ network on Facebook? This will be interesting insights to know.

Re: Blogworks’ first brand video – helping create brands for the future.

mekalav — Mon, 11 Feb 2013 15:36:29 -0000

Very nice,crisp and clear video explaining what you guys are doing. I guess for now it will be a consultative approach with clients , are you guys planning a product in future in this area like sysomos or radian6 ?

Re: Harley-Davidson celebrates 110 years with India’s first H.O.G. Rally

karandeep singh — Mon, 28 Jan 2013 10:20:02 -0000

now thats a party

Re: Defining Purpose and Meaning in Social Media

Rajesh Lalwani — Fri, 11 Jan 2013 12:51:12 -0000

There always are those types too :)

Re: Social Media Analyst

abhishek jha — Fri, 11 Jan 2013 06:23:41 -0000

Sir, please check I am not able to upload my resume

Re: Defining Purpose and Meaning in Social Media

Mansi Pal — Fri, 11 Jan 2013 00:04:05 -0000

Very well written..puts things into perspective..sadly for clients this approach is that of an idealist

Re: Let’s ‘like’ what we like

Ajeet Bharti — Fri, 09 Nov 2012 04:28:31 -0000

Let me add that, (may be a generalisation) most of the young users are more concerned with the number of likes and comments and that binds them in a kind of 'loyalty to each other' or we can say make them a apart of 'mutual admiration society'.

It is a generation which wants to be 'liked' and 'commented'. This brings a sense of gratification from social media. If applied to a brand page (or even your blogs) this certainly helps in attracting more people to your content.

It formss a kind of one-to-one relation between the consumer and brands. They want to know everything, good, bad and ugly about the brand. They have lot of questions which might appear stupid but they have those questions.

A tight and prompt response makes them believe they are being heard and that goes down very well with them. Here you trigger a small web of information exchange and set a ball rolling in to your brand area. Whenever one will hear about your brand he/she is sure to mention how prompt the brand was on its Facebook page.

Though I am not a marketing or brand guy, but I think this is how it should work.

Re: The basics of formal communication

Swetha Sarpamalay — Thu, 08 Nov 2012 11:45:16 -0000

A brilliant piece :)

Re: The basics of formal communication

Rajesh Lalwani — Thu, 08 Nov 2012 11:33:42 -0000

I see a leader being born. Good piece. Keep doing what you are doing.

Re: Learnings from Google’s Full Value of Search Workshop: Part 1

Madhulika Chowdhary — Thu, 18 Oct 2012 05:52:31 -0000

Glad you liked it. Thank you!

Re: Learnings from Google’s Full Value of Search Workshop: Part 1

Aaron Ashley Noronha — Tue, 16 Oct 2012 15:54:14 -0000

nicely summarized, interesting notes on the robots.

Re: An open letter to Mark Zuckerberg

Palin Ningthoujam — Mon, 15 Oct 2012 06:37:22 -0000

Well written, Rajesh. There are two Facebook - the one that connects me to friends and families as as individual and the second one - that connects me to a brand or organisation as a customer. While the previous seems to be going steady and nicely, the second one seemed to have been invaded by brands and organisations actively seeking everybody's 'likes' and 'comments'. The ploys are almost the same everywhere. I have written about fb contests that we don't want to participate in. http://t.co/uJKl2ULJ

Facebook needs to encourage brands and organisations to look at other benefits than likes or sales. The sudden emphasis on ads (now even individuals are encouraged to promote updates) and commercial rather than the Facebook of yesteryear when it was encouraging the 'individual' is something to ponder about. Do we see a Facebook - the commerce site, than Facebook - where my friends are?

Re: An open letter to Mark Zuckerberg

mekalav — Sun, 14 Oct 2012 17:58:28 -0000

Good one :-) Nicely summarised the importance of a more personalised,insightful interactions of brands to consumers rather than the number of "Likes" :-)

Re: My ‘Socratic Dialogue’ with Rajesh on Facebook Engagement

Rajesh Lalwani — Wed, 11 Jul 2012 14:36:20 -0000

This is a good post. I will try and write a rejoinder tomorrow to cover the points that got left out.

Re: Tweets of Wasseypur – Analysing conversations around Gangs of Wasseypur #GoW

Ankit Bhargava — Mon, 02 Jul 2012 08:54:33 -0000

The post release analysis is equally interesting. Keep up the great job and look forward for more such insights.

Re: Tweets of Wasseypur – Analysing conversations around Gangs of Wasseypur #GoW

Jyotika Malhotra — Tue, 26 Jun 2012 10:18:11 -0000

Thanks Ankit. Glad you liked it. Here's the post release analysis. Do share your your thoughts on this one too.
http://blogworks.in/post/tw...

Re: Tweets of Wasseypur – Analysing conversations around Gangs of Wasseypur #GoW

Hm Adnan — Wed, 20 Jun 2012 10:28:36 -0000

http://travelinsurancequote...

Re: Tweets of Wasseypur – Analysing conversations around Gangs of Wasseypur #GoW

Ankit Bhargava — Wed, 20 Jun 2012 06:46:19 -0000

Very interesting insight!

Re: Entering the 6th year today is @blogworks: scaling it up.

davidjames — Fri, 01 Jun 2012 00:58:14 -0000

Blogworks completes 5 years today! It has been a...